About -cide

The Story of -c i d e

At -c i d e, our story is woven with family, passion, and the pursuit of true luxury. What began in 2017 with a single sewing machine in a Brooklyn living room has grown into a global brand, now reaching supporters in more than 70 countries. But despite the reach, our foundation has always remained the same, family and authenticity.

The vision started with my wife, the driving force behind our women’s line. Her belief in creating something special is the reason -c i d e exists for women today. As the designer, I channel my creativity into each piece, meticulously blending innovation, heritage, and craftsmanship. But this isn’t just my work ,it’s a family affair.

Our daughter, with her sharp eye and fresh perspective as creative director, shapes our collections with insight and boldness. Our son a creative as well, with his natural sense of style, embodies the spirit of each design, proving that our pieces are made not just for today, but for every generation.

Together, we’ve built more than a brand ,we’ve built a legacy. Each garment represents a collaboration of talents, a commitment to excellence, and a story of resilience born from Brooklyn but destined for the world.

From small fabric shops where rare textiles spark one-of-one creations, to ethically produced collections designed for global wardrobes, every -c i d e parcel carries heart, authenticity, and a sense of timelessness.

Welcome to our family.
Welcome to our -c i d e.